M-Agine Consulting

Your Partner in Sales, Marketing and Business Development
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Business Development and careful planning around it is critical in establishing a long term and successful business. Planning stage is often neglected or rushed into, when you have to deliver immediate results. The best way to create a long-term and successful business development plan is based on the quality and attention given to the overall operational and tactical plans.

M-Agine Consulting offer business development planning that will assist you in clarifying and defining your goals, and execution in achieving your goals.

 

We handle business development processes like sales processes and aplly our full processes to it including:

 

 

Lead Generation and Qualifications

  • Successful campaigns start with a quality contact database, we will use our comprehensive database and help in enhancing your database.
  • Lead Qualifying on the following key areas:
    • Decision makers
    • Influencers
    • Technical buyers
    • Compelling event 
    • Time frame
  • Parameters are customized per client, and may include contact name, title, role, reporting structure, identified pain point/problem to solve, decision making process

 

  • We will develop the following key areas:
    • Go-to-Market strategy
    • Partner analysis
    • Possible product and services
    • Development of scripts 

 

  • Contact database and call lists

 

  • Reporting Process will include:
    • Weekly Channel Reviews
    • Channel progress analysis
    • On-going strategy tuning
    • On-going contact database management
    • End of campaign reporting and knowledge transfer
  • Outcome of campaign is measured by:
    • Reaching the intended target and purpose?
    • How many of the leads were converted into opportunities and actual sales?
    • Cost per qualified lead, opportunity and sale?
    • What was the return on investment (ROI)?
    • How do the metrics compare with previous campaigns, budgets and expectations?

 

  • Results will be integrated into your CRM solution
C-Level Appointment Setting

 


Lead Management

  • Continuous Lead Tracking and Lead Management
  • Scheduled Callbacks
  • Supplemental email marketing
  • Supplemental webinar or seminar event marketing
  •  
    Regular calls to check for obsolete contacts and/or uncover new contacts 

Channel Analysis




Custom Contact List Development

Give sales & marketing the most current prospect information available
Find contacts not available on purchased lists
Targeted to specific companies or those within specific industry verticals - build your ideal client list
Greater data accuracy
Eliminate wasted time and expenses experienced by using inaccurate information